Here are some ways of optimising your brief to ensure you receive the best quality content:

  • Look at it from a creator perspective.

  • Provide feedback. If the submissions you’re receiving aren’t meeting your requirements, reach out to creators using the Feedback option, and let them know how they can improve their content.

  • Give value. If your product is  expensive or difficult to get hold of (which is usually the case for new brands), consider providing samples and/or discount codes.

  • Sell yourself. Give creators a reason to support your brand, especially if it’s new or relatively unknown. Here are some things worth mentioning about your product to grab creators’ attention:

Did this answer your question?