You can pay as you go if you selected the credit card option for billing. The total amount spent will be shown on your Inbox (excluding GST/VAT).

If you chose the invoice option for billing, your campaign Inbox will show your total budget Remaining.

The minimum spend for invoice is 5000 (AUD$, GBP£, or USD$), excluding GST/VAT.
 
 

To access receipts, log into your account and click ACCOUNT on the bottom left of the screen. Select Billing, click on the relevant campaign.

Click Download Receipt to see the full receipt for the purchase, including VAT/GST.
 

An Influencer Campaign is for receiving content created by your every day customers (influencers) to be posted on their social feeds.

Here is what a typical Influencer Campaign Inbox looks like:

You will find the following tabs in your Inbox:

Highlight to your Client Partner or Account Manager upfront if you would like to receive carousel submissions.

Managing Carousel Submissions

Highlight to your Client Partner or Account Manager upfront if you would like to receive Instagram story submissions. 

Managing Instagram Story Submissions

If you wish to send sample products to influencers, your campaign will be tagged as a ‘Sampling’ one.

Sampling campaigns roughly work as outlined below:

Note: We're unable to take responsibility if any samples go missing, or if influencers don't post with the received product. However, we will do everything we can to get the influencer to post, and remind them that it's in their best interest to do so.

The Insights feature can now be enabled for campaigns to make creator Insights available. If you would like to see audience Insights, please speak to your Client Partner or Account Manager.

Once enabled, click AUDIENCE INSIGHTS on a submission card to view them.

You can view them in full resolution as well by hovering over the individual images and by clicking the expand icons.

The AUDIENCE INSIGHTS button will be hidden if the creator’s Insights are not available.
 
 

We always recommend checking influencer feeds before approving posts to ensure they are aligned with your brand. Click the social icons/handles on submission cards to be taken to their respective social feeds.
 
 
 

If you receive enough submissions, we recommend pausing the campaign to temporarily disable receiving more while you review pending ones. Simply click PAUSE CAMPAIGN from your Inbox to do so, as shown below:

You can reactivate your campaign once you’re ready to receive more submissions.
   
   

The brand owner can manually add another member (colleague, agency, or client) to help in the decision-making process.

Click here for TRIBE content licensing prices.

Negotiation

You can negotiate with influencers using the rate card as a guide to help maximise your budget.

Prices vary depending on the cost of the product, effort put into the content, etc., but the rate card gives a good indication of the averages we see in the platform.
 
 

If you see a blue tick next to the influencer handle on a submission card, it means that you have previously worked with that influencer. Working with influencers again is a great way to cultivate your community with “Brand fans.”

The SORT BY: action on the upper right hand corner of submissions allows you to sort submissions by date, engagement, CPE, followers, price or influencer rating.

If you like a post, click SHORTLIST to send it to the SHORTLISTED tab.

The SHORTLISTED tab also shows the estimated engagement, project spend (excludes VAT), collective reach, and estimated Cost Per Engagement for the shortlisted submissions.

Influencers are notified when their submissions are shortlisted.

Clicking SELECT allows you to make bulk selections for declining and giving feedback to influencers submissions. Select Send Feedback to message all influencers of the selected submissions.

Tip: If there is a delay to your campaign, let the influencers know by sending them an update via bulk feedback to keep them up-to-date.
 
 

If you wish to request influencers for changes, click the Feedback (speech bubble) icon on their submission to send them a message. You can ask influencers to make changes to the content, caption, or fee.

Tip: Only request for changes if you intend to work with the influencer.  
   
   

After requesting for changes, wait for the influencer to resubmit their content before hitting APPROVE.

A re-submission will look like this:

The red dot indicates that you either received a message from the influencer, or if the content, caption, or fee has been updated.
 
 

Approve submissions once you are 100% happy with the content. Requesting for changes won’t be be possible after this.

When approving submissions, you will be given two publish/scheduling options:

Once a submission is approved, the influencer can publish to their feed, and you will be charged for the purchase.

Tip: Only approve if you are 100% happy with the content, caption, and fee.
 

You can view all published posts on this tab, as well as their real-time analytics (Spend (Ex. VAT), Collective Reach, Engagement, and Cost per Engagement). These are updated every five (5) minutes.

You can also sort posts by Date, Engagement, Price, Influencer Rating, and Reach to see which posts are performing well in which category.

Contact your Account Manager for any campaign-related query. For technical issues on the platform, however, please contact Support by clicking the chat button on the bottom right part of the page.
 
 

If you really like a submission, you can purchase the rights to use the content in your own advertising channels by simply clicking the License content button:

Once the request is sent, the influencer will receive a notification and will have the option to approve or decline.

If the influencer approves, the content will become available for you to download.

How and where exactly can you use licensed content? Click here.
 
 

Once your campaign has expired you can download a Post-campaign Report (PCR) by logging into the platform, and by hitting REQUEST CAMPAIGN REPORT from the Campaign Inbox.

PCRs currently don’t provide accurate results when campaigns include Instagram stories and carousels. However, if requested, we can provide an in-depth report including them.

Note: the report is only available if you have approved five (5) or more posts.
 
 
  

After your campaign expires, you will still have 16 days to play around with your shortlist, action approvals, send feedback to influencers who may have slightly missed the mark, or decline posts you don’t want to go ahead with.

All pending submissions will be automatically declined after this 16-day period, and will become irretrievable.