When you are working with a brand partner on a YouTube Short, you may be required to add a clickable link that takes viewers straight to the brand’s website.
These links give your audience a direct way to reach the brand’s product or campaign page from your Short.
Where the brand link appears
Once added, the brand link shows on your Short in a fixed spot. This is set by YouTube and can't be moved.
How to add a link (step-by-step)
You can add a brand link when uploading a new Short or editing a published one.
Step 1: Sign in to YouTube Studio app or the YouTube app.
Step 2: Tap the + to upload a Short, or find a published video and tap Edit.
Step 3: Under the “Add details” page, tap Paid promotion and brands > then Find your brand partner.
Step 4: If you see the partner in the list, tap Select to select that partner.
If you don't see the brand associated with the campaign, you will not be able to add a link. Please contact TRIBE if you think this is an error.
Step 5: Review the share agreement and then tap Share access.
Step 6: Make sure that both 'Video description' and 'Video player' are toggled on. Tap Done to add the link to your Short.
Step 7: You should now see the brand partner you selected in Paid partnerships.
Step 8: Tap Upload Short or Save to finish.
How to manage a brand’s link
Step 1: Sign in to YouTube Studio app or the YouTube app.
Step 2: Go to the Short that you've added a link to and tap Edit.
Step 3: Tap Paid promotion and brands.
Step 4: Tap Moreto display the following options:
Manage link to the brand's site: Control where the link appears by toggling Video description or Video player on or off.
Stop sharing video with the brand: This option allows you to discontinue video sharing.
Only stop sharing if requested by TRIBE or the brand. Removing the brand connection may affect campaign tracking and can’t always be reversed.
Step 5: Select Video description and Video player to show the link in both places, then tap Done and Save to finish.